Investing in innovative solutions will allow Cyprus based companies to significantly increase the levels of automation and free up its talent to focus on high value add tasks, says SAP Cyprus Sales Director Hellas, Cyprus & Malta, Alex Mouradian.
What key areas of opportunity or growth do you see in your sector, and what are your expectations for Cyprus in 2018?
Cyprus based companies need to invest in technical innovations in 2019, more so than ever before, the big challenge is if company leaders have realized this or if we will continue to be slightly behind the trend. Competition locally as well as internationally is on a continuous increase and companies are challenged to provide value. Simultaneously they have many employees focusing on repetitive low value tasks all of which have a direct impact on the business. Investing in innovative solutions will allow Cyprus based companies to significantly increase the levels of automation and free up its talent to focus on high value add tasks. In parallel to this, innovative solutions can allow Cypriot companies to increase the experience they give to their end customer and the two together as you can imagine will allow companies to enjoy a specific growth plan.
From an industry perspective and given the Cypriot economic conditions over the last two years I would expect to see Financial Services, Wholesales Distribution and the upper segment of the Retail Industry going through a significant investment cycle; I reserve of course a slot for the local Utilities Industry which has a good outlook but seems to be developing at a different pace.
From an SAP perspective, SAP Cyprus with our existing ecosystem of SAP Certified Partners and support from our International colleagues is very ready and able to support such customer discussions and projects. We’re using our expertise in over 25 industries and across all lines of business to actively help our customers capitalize on this potential.
As SAP, in 2019, with over 20 successful years in Cyprus our strategic goal remains constantly the same: to continue helping our customer run better by sharing knowledge and offering innovative solutions, focus on strengthening our customer and partner relationships and investing in our people so that together, as an ecosystem, we achieve greater results in the years to come.