articles | 14 November 2019 | EY Cyprus

IDC MarketScape report names EY a leader in digital strategy consulting services

The IDC MarketScape model is based on a comprehensive evaluation framework and is a study that assesses the global capabilities and business strategies of 11 prominent digital strategy consulting suppliers, focusing on both short- and long-term digital strategy consulting services for clients.

According to the report, “EY is highly rated by clients in the areas of quality of digital strategy professionals, driving and supporting change across clients' organizations, delivering value-creating innovation, understanding clients' unique needs, and challenging clients to accept new approaches and solutions. EY was also noted by clients for a number of areas, including functional-specific and industry-specific capabilities, transferring knowledge and skills to clients, and client willingness to recommend the vendor to any company.”

The report examines digital strategy consultancy, “addressing both the enterprise ‘growth agenda’ (the need to drive efficiency, increase profitability, and reduce costs) and the ‘cost agenda’ (the need to increase revenue, strengthen cashflow, and build the organization's brand). These two types of strategic objectives are currently evenly matched in importance, according to IDC's 2019 Worldwide Global Buyer Perception of Digital Strategy Consulting Services Providers Survey.”

Commenting on the recognition by IDC MarketScape, Charalambos Constantinou, Partner and Head of Advisory Services of EY Cyprus, said: “Digital transformation is today one of the most important challenges for companies in all sectors. Digital strategy consulting continues to mature, moving from its initial focus on creating the capabilities for experimentation to building the structures and culture to encourage innovation right across the organization. We are delighted that the report by IDC MarketScape confirms that clients worldwide appreciate and endorse EY’s approach. By continuously investing in technology, innovation and human capital, EY stands apart in helping clients develop their digital strategy at a time of unprecedented disruption.”

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